Rodney Erb, MBA, MS, RN

Rodney Erb is a 25-year veteran of the medical device industry, having served in extensive high-level sales and account development roles as well as managing multi-state sales teams. Alongside his role as Founder and CIO of TruVue, he is an instructor at Columbia University and Keene State College, where he teaches healthcare negotiations and sales negotiations.

Yancy Riddle, PhD, MBA

Yancy Riddle is an entrepreneur and senior executive with over two decades of experience in innovation and leadership across several industries. Yancy is an expert consultant and mentor for early-stage technology companies. He has served as Chief Operations Officer at IT services and consulting company NearShore Technology, recognized three times by the Inc. 5000 list of fastest growing companies.

Robert (Bob) Castille , MS
Senior VP Business Development

Bob Castille is a seasoned business development and marketing executive with over 20 years of experience in operations, finance, marketing, business development, and strategic planning. Prior to joining TruVue Analytics, Bob served as Senior VP of Business Development for TeamHealth and then Alteon Health, where he managed all business development activities related to organic growth for individual and system hospitals.

Grant Smith, BSc
Senior VP Business Development

Grant Smith is a seasoned executive with more than 25 years of experience in marketing and sales. He has expertise in selling custom development solutions and software applications using a low-code platform, with projects ranging from e-commerce to ERP in multiple regions across the US and Europe. Prior to joining TruVue Analytics, Grant was Director of Sales and Marketing at K-Rise Solutions and Director of Sales for LANSA Inc.

Steven M. Gottlieb, MD
Board Chairman

Steven M. Gottlieb, MD, is a physician executive and healthcare serial entrepreneur. With more than 30 years of experience in senior leadership positions in the healthcare industry, he has founded, managed, grown and exited several successful businesses. Prior to joining TruVue Analytics’ Board, Dr. Gottlieb served as CEO of TeamHealth Anesthesia.

Nikos Nikolopoulos, JD, BSEE
Advisory Board Member

25+ years of experience as a C-Suite executive overseeing, strategy, growth, operations in technology and healthcare sectors. Experience has been with publicly traded companies such as Mednax Inc (MD:NYSE), Avaya Inc. (AVYA:NYSE), Tyco Electronics (TEL: NYSE), Office Depot (ODP: Nasdaq), and AT&T (T: NYSE), as well as with several venture or PE backed firms in technology and healthcare: Esprit Telecom, Grapes Communications, and Panoramic Health. Nikos is an angel investor and an advisor to several companies. He is a member of New World Angels and CAV Angels.  He is a lawyer and an electric engineer by training and is also a registered patent attorney. 

Jason Miller, BS, MBA
Advisory Board Member

Jason R. Miller, BS, MBA, is a healthcare executive with more than 25 years of experience in utilizing technology to drive bottom line outcomes. He most recently served as Senior Vice President and Chief Information Officer for Pediatrix Medical Group (NYSE: MD). In this capacity, Mr. Miller drove the vision, strategy, development, and operations of all technology assets within Pediatrix Medical Group. Previously, Mr. Miller served as a Managing Director within Accenture’s Technology Strategy practice, helping companies deal with technology impacts of major business changes across a variety of industries.